The word that we're getting here is that residential housing is starting up again. None of the large 100+ home tracts, just the 5-15 unit tracts. The large tracts are just starting to revive and they will also go with a very few at a time. The commercial side has slowed (last year) but is pretty much back on track. Residential repaints are slowly starting to emerge. Repaints are the untapped market now.
Remember to advertise. Canvas neighborhoods that have houses that are in your market size. Network with everyone that you meet. Call the Real Estate agents and offer a special deal to the sellers, OR give them a coupon to give the buyers.
Do NOT bid low. If you do, then you are telling the market that your time (and talent) is worth nothing. If you need to be more competitive, offer free items like free fence painting, free 3rd color or a 10% off coupon. These items should have an expiration date on them, say 60 or 90 days. That way, when the market turns around and you have more work, you won't be tied to a cheaper price. It is YOUR choice to extend the offer or not.
All of the houses that were built during the boom of 1999-2006 need exterior paint jobs. Walk all of these neighborhoods. The wood has only had 1 light coat. Most of the trim is cracking. Make sure that you point out that none of the wood trim was caulked at the top (where it's not seen). Stress protection and preservation of their investment.
